top of page
​Minh Phuong Nguyen's
Foundation Portfolio

CCR
How does your product use or challenge conventions, and how does it represent social groups or issues?
How does your product engage with audiences and how would it be distributed as a media text??
How did your production skills develop throughout this film project?
How did you integrate technologies – software, hardware and online – in this project?

#1: How does your product use or challenge conventions, and how does it represent social groups or issues?

#2: How does your product engage with audiences and how would it be distributed as a media text?

Eye Productions Studio
Instagram page
Despite using English as the language spoken in the film, the film is still set in Hanoi (with a population of 5.5 million citizens), Vietnam, so this will definitely attract Southeast Asian audiences. Therefore, it is important that we market the film both domestically and internationally by using popular social media platforms like Facebook and Instagram, since the majority of GenZs are using them. The page contains promotional content such as film posters, teasers and introduction of the crew members. There will be additional content such as the film's soundtrack and interactive videos with fans. This means everyone can easily interact with the film’s content and we can easily hold online activities to expand the fanbase. Physical forms of marketing will be less effective as we have limited budget.
MARKETING
Beyond Epiphany will also be submitted to multiple film awards as a form of promotion and a way to gain prestige. Some examples are Busan International Film Festival (Korea) and Tokyo International Film Festival (Japan), and they will definitely help me reach my target audience. However, we will also submit our films to bigger international film festivals like Sundance Film Festival (USA). This is because the Asian demographic is not only scattered among Asian countries, many of them are also residents in other countries on the other side of the globe. Furthermore, the film is still mainly suitable for almost anyone in the world.
FILM FESTIVALS

#3: How did your production skills develop throughout this project?
(answer form: podcast)

#4: How did you integrate technologies – software, hardware and online – in this project? (answer form: mindmaps)



bottom of page